Dr John Ricketts
Dr Ricketts has a Ph.D. in Quantum/Superconducting Systems and has a Royal Society Fellowship. He also holds a Professorship in Science, Society & Self at Yamanashi University, Japan.
Dr Ricketts is also the Co-Director of the Virtual Living Lab (VLL) at the University of Tokyo. Established in 2019, the VLL leverages earth.ai.’s to deliver insight on the key areas of mental and public health.
Outside academia, he has a wide range of interests in business, communication, and consciousness.
As the CEO of Significance Systems, he created the groundbreaking earth.ai platform, which leverages Big Data and AI to deliver insights on society, culture and markets.
Earth.ai - which powers PreSearch.ai - has been widely used by government bodies, corporations, funds, and NGOs to inform policy and improve decision-making.
Dr Ricketts has founded companies, served as a Non-Executive Director for ASX-listed ventures, and held global/regional strategy and management roles within Ogilvy and Consulting.
Graham Kelly
In 1986, Graham Kelly graduated with a BSc Honours Degree in Chemistry from the University of Edinburgh. This proved a surprisingly good preparation for his first job in advertising - copywriter for a Dutch B2B agency specialising in the chemicals industry.
Realising that doing ads for consumers was a bit more fun than writing for chemical engineers, Graham embarked on a career in mainstream advertising.
Graham progressed to Executive Creative Director at some of the world’s leading creative agencies, including: Ogilvy, Leo Burnett, Saatchi & Saatchi, Isobar, BBH and TBWA. Brands under Graham’s stewardship have included: Apple, BMW, Coke, Guinness, IBM, Levis, Singapore Airlines, The Economist and Vespa.
Graham has won lots of shiny awards at the world’s most prestigious advertising shows. These include: Clio, Cannes, Effies, One Show, and D&AD. Highlights include winning Asia’s first Cannes Cyber Lion and Asia’s first Gold Global Effie. A firm believer in marrying data with creativity, he has achieved Google Certification in Advanced Analytics.
Graham is a regular speaker at major advertising festivals around the world. One of his favourites was a speech on creativity in Beijing’s Great Hall of the People.
